New Unity
New Unity, a non-religious community group, approached us about creating a promotional video to encourage potential new members to join the group.
Client: New Unity, a non-religious church in North London
The project
New Unity, a non-religious community group, approached us about creating a promotional video to encourage new members to join the group.
New Unity wanted a promotional campaign to encourage new supporters to come to the church and talked us through their needs and audiences they were targetting. As they wanted to get the attention of young people, we set about creating a short promotional video and a few accompanying short videos for social media. One of New Unity’s taglines is “All are welcome here”
Testimonial
The final products
When visiting New Unity to research the project, we were struck by the range of interesting people with fascinating back stories. Building on New Unity’s idea of welcoming everyone, we wanted to capture some of the range of these characters. So, in addition to a promotional video, we also shot some short interviews with people to capture why New Unity was special to them, called .